To understand the importance of easy to read content, read the following paragraphs. Paragraph 1 is taken directly from a self-storage website. The readability score is exactly where it should be for the average U.S. reader. Paragraph 2 is the same information in a clumsy, unreadable form. The vocabulary is difficult, sentences are too long, ...
As a business owner, the digital assets that you should have ownership to are: Social media pages Facebook pages Instagram profile Website domain Business listings Google My Business Yelp Google Analytics account attached to your website Content management system that powers your website WordPress All images and content written for your website Why Owning Your ...
As a self-storage owner/operator you regularly face a variety of challenges. Your rank among your competitors, the effectiveness of your managers, and the strength of your overall presence in the marketplace are just a few of the issues that may keep you awake at night. What strategies do you have in place to boost business, ...
If you talk to ten different content experts, you’re going to get 10 different versions of what high-quality content looks like. As digital marketing strategist Ronell Smith points out, “great content doesn’t universally mean anything at all. Its definition is subjective and sometimes mythical when what we need are pragmatic, clear boxes to check to ...
What will a marketing agency do for your business? Let’s talk about the difference between content marketing and digital marketing. In the simplest terms, content marketing is focused on engaging your audience and digital marketing is focused on sales. Content Marketing is the intersection of advertising and publishing. For example the online article or blog ...
Have you ever been enjoying some online shopping and decided to try a site you’ve never used before? You locate the site; it looks interesting. You click on an item and a page pops up offering you “15% off for first-time buyers” or a subscription to an email newsletter that will give you early notice ...
Today’s self-storage customers are not so different from the customers of a generation ago. They still want products and services that solve their problems, and they still want outstanding customer service. They like to run basic errands and eat close to home, and they like to develop relationships with the small businesses in their community. ...
FineView Marketing, the premier source for self-storage marketing, strengthens marketing management team to support the company’s continuing growth and development Austin, Texas, May 17, 2019 – Rapidly growing Austin, Texas-based company, FineView Marketing, continues to expand its team of industry professionals with the addition of Deborah Booker and Leslie Bradshaw. Ms. Booker comes to FineView ...
Generational marketing is becoming an industry catchphrase. In the simplest terms, it is marketing to people based on their age. Marketers are seeking to gain a competitive advantage by aiming at three generational targets: Baby Boomers, Gen X, and Millennials. Tailoring your marketing message to specific groups based on their perceived preferences, attitudes, and upbringings ...
Houston, TX – March 30th, 2018 – The Houston, TX based self storage owner-operator Pinnacle Storage Properties is proud to announce their partnership with newly formed self storage marketing firm FineView Marketing. FineView Marketing is owned and operated by Christina Alvino. FineView Marketing’s primary mission is working with small and midsize self storage owner-operators, like ...
