CRM (customer relationship management) software is a versatile tool that manages current and potential customer interactions on one central platform. Its primary function is to help your company build relationships by storing, managing, and organizing customer data. Almost every small business can benefit from using CRM software because it’s available in a wide range of ...
Our Favorite Marketing Tools and How They Drive Results. FineView Marketing provides you with impactful marketing campaigns that showcase your brand and drive results. We choose solutions that keep us aligned with your needs.
According to the newest 2021 data, a staggering 7.5 million blog posts get published daily. To say that blogs are a major marketing tool is an understatement. Used effectively, blogs can build your brand with informative and engaging content that attracts readers in all stages of the buying journey. The core components that will increase ...
According to Neil Patel, “the difference between outbound and inbound marketing boils down to getting your business in front of two different groups of people. That is, those who go out of their way to find your product or service when they need it; or, those who you must go out of your way to ...
The self storage industry is, by nature, a very altruistic group. From Texas Shriners Children’s Hospital to Toys for Tots and various community organizations, owners/operators are always eager to give back and help those suffering hardship. The generosity of these people is remarkable, with none being more generous than Lonnie Bickford, the power behind StorageGives. ...
If your company needs additional capital to scale quickly and you’re thinking about venture capital, think twice. Venture capital isn’t for everyone. If your business isn’t ready for it or you fail to surround yourself with the right people, you can destroy your brand. It’s important to realize that your investors should believe in you, ...
Search engine optimization is one of the oldest and most valuable forms of digital marketing. Search Engine Optimization (SEO) best practices, like most marketing strategies, tend to change over time. As search algorithms become smarter, marketers need to focus less on SEO hacks and more on providing a meaningful experience to their users. If your ...
First used in the 70s and 80s for computer programming language, it took decades for Hashtags to make their social media breakthrough. Blogger, Stowe Boyd first called those infamous little pound signs “hashtags” in a blog post in August of 2007. At that time it was the only thing that showed up when someone Googled ...
In the current marketing landscape, social media competes for the attention of billions of people every day. With this in mind, marketing professionals are working to reach consumers by fostering an active, dynamic social media presence. In its early days, social media was an organic marketing tool where companies could build an audience through engaging ...
Wow! It feels like we were just planning for 2021, and we’re suddenly heading into 2022. Time doesn’t just fly anymore – it moves at warp speed. Change is inevitable and not always easy, but it’s critical that marketers stay on top of digital marketing trends. It’s the only way to keep their clients ahead ...
